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Miami Tourism Statistics 2026: Visitors, Cruise Passengers & Hotel Trends

Miami Tourism Statistics 2026: Visitors, Cruise Passengers & Hotel Trends

Axel HernborgAxel Hernborg· Last updated 7 September 2026

Last reviewed 7 September 2026. Every figure on this page was checked against the source named next to it; where two official series disagree, the difference is stated.

Greater Miami and Miami Beach set another all-time tourism record in 2025, welcoming 28.3 million visitors who spent $22.7 billion across Miami-Dade County, according to the Greater Miami Convention & Visitors Bureau (GMCVB) — edging past 2024's 28.2 million visitors and $22 billion. The momentum runs right through the county's gateways: Miami International Airport handled 55.3 million passengers in 2025, just 1% shy of its 2024 record of 55.9 million, and PortMiami — the world's busiest cruise port in fiscal 2024 — carried a record 8.56 million cruise passengers in fiscal 2025. This page gathers the most important Miami tourism statistics from official sources, including the GMCVB's June 2026 State of the Industry report and August 2026 industry update, Miami-Dade County and STR hotel data, and reflects the latest figures available as of September 2026.

Key Miami tourism statistics

  • 28.3 million visitors came to Greater Miami and Miami Beach in 2025 — a new record after 2024's 28.2 million (GMCVB, June 2026).
  • Visitors spent $22.7 billion in 2025, up 4.1% on 2024's $22 billion, with lodging taking $10.4 billion of the total; tourism generated $2.2 billion in local and state taxes and $5.3 billion in combined federal, state and local tax revenues (GMCVB).
  • Tourism delivered $32.2 billion in economic impact in 2025 — around 8% of Miami-Dade's GDP, up from $31 billion in 2024 — and supported more than 216,000 jobs, a tenth of the county's employment (GMCVB).
  • Miami International Airport served 55.3 million passengers in 2025 — 24.8 million international and 30.5 million domestic — about 1% below its 2024 record of 55.9 million, while cargo set a sixth straight record at nearly 3.5 million tons (Miami International Airport).
  • PortMiami was the world's busiest cruise port in fiscal 2024 with 8,233,056 passengers, then set a new record of 8,564,225 in fiscal 2025 (Cruise Hive).
  • Miami-Dade hotels ran at 73.9% occupancy in 2024 with an average daily rate of $222.12 (STR via GMCVB Industry Update).
  • Rates have surged in 2026: county hotels averaged 75.7% occupancy, an ADR of $273.74 (up 13.7%) and RevPAR of $207.26 (up 11.8%) in January–July 2026, and led the nation's top 25 markets on all three measures through the first four months of the year (STR via GMCVB).
  • Colombia remained Miami's largest international market in 2025, ahead of Brazil, the United Kingdom, Canada and Mexico (GMCVB); in 2024 the two leaders sent about 434,000 and 382,000 visitors respectively (GMCVB data via RoadGenius).

Visitor numbers: a record 28.3 million in 2025

Column chart showing annual visitors to Greater Miami from 24.2 million in 2019, dipping to 11.6 million in 2020, then rising each year to a record 28.2 million in 2024
Annual visitors to Miami-Dade County, 2019-2024. Data: Greater Miami Convention & Visitors Bureau via RoadGenius.
  • Miami-Dade's 28.2 million visitors in 2024 comprised 20.1 million overnight visitors and 8.1 million day-trip visitors (GMCVB via Travel Daily News).
  • 2024 marked the third consecutive annual record, after 26.5 million visitors in 2022 and 27.2 million in 2023, and 2025 made it four in a row at 28.3 million (GMCVB data via RoadGenius; GMCVB).
  • Domestic visitor numbers rose 2% and international numbers 4% versus 2023, with spending up 3% and 5% respectively (GMCVB).
  • The first half of 2026 was steady rather than spectacular: excluding Florida residents, the county logged 10.07 million visitors in January–June 2026 (up 0.8%), of whom 8.01 million stayed overnight; international overnight visitors rose 2.4% to 2.59 million even as inbound travel fell in much of the US, and the FIFA World Cup gave June a modest lift (GMCVB Industry Update, August 2026).
  • The recovery from the pandemic has been emphatic: visitor numbers fell to 11.6 million in 2020 before rebounding to 24.2 million in 2021 — already back at 2019's level (GMCVB data via RoadGenius).
  • For comparisons with other sun-and-sea heavyweights, see our Dubai tourism statistics and San Diego tourism statistics.

Visitor spending and the tourism economy

  • Visitor spending reached $22.7 billion in 2025, up 4.1% from $22 billion in 2024, $21.2 billion in 2023 and $20.8 billion in 2022; lodging took $10.4 billion of the 2025 total and international visitors spent more than $1,150 per person per trip (GMCVB; GMCVB data via RoadGenius).
  • Tourism generated $2.2 billion in local and state tax revenues in 2024 — and $5.3 billion in combined federal, state and local taxes in 2025 — and supported more than 209,000 jobs in Miami-Dade in 2024, rising to 216,000 in 2025 (GMCVB).
  • The industry's total economic impact exceeded $31 billion in 2024 — about 9% of Miami-Dade's GDP and a 5% increase on 2023 — and reached $32.2 billion in 2025, roughly 8% of county GDP, with hospitality-sector wages topping $12 billion (GMCVB).
  • In 2023, the county recorded 17.3 million hotel room nights sold and hosted 6.21 million international visitors (Florida Politics).
  • New Miami Beach Convention Center bookings secured in 2024-25 are expected to bring 65,000 attendees, 107,604 room nights and more than $131 million in economic impact (GMCVB).

International visitors and source markets

  • Colombia led international visitation in 2024 with roughly 434,000 visitors, followed by Brazil (382,000), Canada (283,000), the United Kingdom (245,000) and Mexico (225,000) (GMCVB data via RoadGenius).
  • Among leading overnight international markets, Colombia grew 8%, Brazil 12% and the UK 10% year on year in 2024 (GMCVB).
  • In 2025 the ten leading international markets were, in order, Colombia, Brazil, the United Kingdom, Canada, Mexico, Argentina, Spain, Italy, Germany and France (GMCVB). In the first half of 2026 Colombia sent 203,000 overnight visitors (up 12.5%), Canada 179,000 (up 15%), Brazil 169,000 (down 6.8%), the UK 150,000 (up 8.6%) and Mexico 123,000 (up 13.2%) (GMCVB Industry Update, August 2026).
  • Germany (192,000), Spain (182,000), Argentina (175,000) and France (163,000) round out Miami's biggest European and Latin American feeder markets (GMCVB data via RoadGenius).
  • The GMCVB's May 2025 industry update, using Adara data, showed Canada remained the top international origin for searches and bookings in early 2025, even as forecasters flagged a possible decline in inbound travel to the US (GMCVB Industry Update).
  • The UK is one of Miami's most valuable long-haul markets — for the outbound picture at home, see our London tourism statistics.

Miami International Airport: 55.9 million passengers

  • MIA handled nearly 56 million passengers in 2024 — its third consecutive record year — up 6.8% on 2023's 52.3 million (Miami-Dade County).
  • 2025 came in at 55.3 million passengers — 24.8 million international and 30.5 million domestic — about 1% below the 2024 record, though cargo set a sixth straight record at nearly 3.5 million tons (up 13.6%) and the winter holiday period from 19 December 2025 to 5 January 2026 drew a record 3.3 million passengers (Miami International Airport). Passenger arrivals were flat in January–July 2026 at 14.0 million (down 0.9%), with international arrivals up 0.1% (MIA data via GMCVB).
  • International traffic climbed 8.4% to 25.2 million passengers, while domestic traffic rose 5.6% to 30.8 million (Miami-Dade County).
  • MIA also moved 3 million tons of cargo in 2024, its fifth straight record year, and airline seat capacity was 24% higher than in 2019 (Miami-Dade County).
  • MIA describes itself as America's busiest airport for international freight and second-busiest for international passengers, and in 2024 was the 10th-busiest US airport and 27th-busiest worldwide (Miami-Dade County; RoadGenius).
  • A $9 billion modernisation programme is under way, including a $350 million, 546-room airport hotel and a $750 million Concourse K expansion due in 2029 (Miami-Dade County).

PortMiami: record cruise traffic

Column chart showing PortMiami cruise passengers rising from 4.0 million in fiscal 2022 to 7.3 million in 2023, 8.2 million in 2024 and a record 8.6 million in fiscal 2025
PortMiami cruise passenger traffic by fiscal year, FY2022-FY2025. Data: PortMiami via Cruise Hive.
  • PortMiami carried 8,233,056 cruise passengers in fiscal 2024, a near-13% jump on fiscal 2023's 7,299,294, making it the world's busiest cruise port that year (Cruise Hive).
  • Fiscal 2025 brought a new all-time high of 8,564,225 passengers, up 4.02% — though Port Canaveral's 8.6 million narrowly took the "world's busiest" title (Cruise Hive; Seatrade Cruise News).
  • Fiscal 2026 is running well ahead: PortMiami handled 5.51 million cruise passengers in January–June 2026, up 24.3% on the same months of 2025, with March 2026 alone topping 1.1 million (PortMiami data via GMCVB).
  • The port set a single-day record on 8 February 2025, with 10 cruise ships docked at once — a passenger record since raised to 75,201 on 30 November 2025 — and is the first major port on the US eastern seaboard with shore power at five berths (GMCVB Industry Update).
  • PortMiami's cruise and cargo operations generated an estimated $61 billion in economic impact in 2023 — nearly 4% of Florida's GDP — with around 30,000 direct jobs and 340,000 related positions (Cruise Hive).
  • MSC's Terminal AA, described as the largest cruise terminal in North America, opened in spring 2025, and Royal Caribbean's Icon of the Seas — the world's largest cruise ship, with capacity for 7,600 guests — homeports at the port (MercoPress; Cruise Hive).
  • Many of those sailings head for the southern Caribbean — see our Aruba tourism statistics for how cruise arrivals shape a destination at the other end of the itinerary.

Hotels: occupancy, rates and national rankings

Horizontal bar chart ranking US hotel markets by first-quarter 2025 RevPAR, with Miami-Dade first at $233, ahead of Oahu Island, New York, Tampa Bay and Phoenix
Revenue per available room among top US hotel markets, Q1 2025. Data: STR via the GMCVB's Miami-Dade Industry Update (May 2025).
  • Miami-Dade hotels averaged 73.9% occupancy in 2024, with an average daily rate of $222.12 and revenue per available room of $164.10 (STR data via the GMCVB Industry Update, May 2025).
  • Among the top 25 US hotel markets, Miami ranked fourth for occupancy and third for average daily rate in 2024, and led Florida in occupancy (GMCVB).
  • In the first quarter of 2025, Miami-Dade ranked first nationally for RevPAR at $233.10, second for occupancy at 82.7% and second for room rate at $282.00 (STR via GMCVB Industry Update).
  • For January–October 2025 the county averaged 73.5% occupancy, an ADR of $220.21 (up 0.9%) and RevPAR of $161.85 (up 0.6%) (STR via GMCVB Industry Update, December 2025).
  • Through July 2026, occupancy was 75.7% (down 1.7%), ADR $273.74 (up 13.7%) and RevPAR $207.26 (up 11.8%); luxury hotels led with first-half RevPAR up 14%, and the FIFA World Cup match windows in June–July lifted ADR 38.5% above 2025 even as occupancy slipped 3.9% (STR via GMCVB, July 2026 and the August 2026 Industry Update).
  • The Formula 1 Miami Grand Prix weekend in 2025 pushed county occupancy to 87.7% at an ADR of $342.30, generating $78.7 million in gross hotel revenue over four nights (STR via GMCVB Industry Update).

Sources

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